my name is erin.
I'm a UX writer, editor, and content designer.
I've been writing and working with online content since 2003. I spent nearly 10 of those years as senior editorial strategist and copywriter at Brain Traffic. During that time I led the content creation charge on projects for Fortune 500 companies such as Google, Ameriprise, The Ritz-Carlton, Target, and UnitedHealthcare.
I believe writing is design. I craft content that attracts, inspires, and motivates people to take action. I know the ins and outs of the editorial process and the challenges of architecting a successful online user experience. And I can help improve the quality and consistency of your message across multiple channels and campaigns.
Let's get your content working the way it should. Contact me at erin@andersoneditorial.com.
Photo credit: Alison Coen (@alisoncoen)
“In my 15 years working with web content, Erin is the single best copywriter I’ve ever encountered. Hire her now.”
content and writing Services
Content Development
Keep your digital information refreshed and relevant, sensibly structured, and communicating clearly with your core audience.
Editorial Consulting & Audits
Get an accurate snapshot of your existing content, and uncover opportunities for sharing the right message in the right moment.
Workshops & Training
Dive into web writing best practices with customized half- or all-day workshops packed with real-life tools, exercises, and examples.
©Penelope Prior 2018
Conferences & Speaking
In addition to in-house training and workshops, I've presented at conferences such as Confab, SXSW Interactive, HOW Design Live, and for a MarketingProfs webinar series. I also contributed a chapter to InterACT with Web Standards (New Riders).
I've been doing this UX writing and content strategy thing for a long time. You name it; I've probably seen it. I love turning the good / bad / ugly / awesome aspects of UX writing into fodder for discussion and inspiring folx to communicate more effectively with the audiences they serve.
Contact me at erin@andersoneditorial.com with info about your upcoming event.
Ready for better content?
Let's talk about how I can help make your digital landscape a brighter, happier place.